I have some exciting news….Jo Malone is back!
Today it was announced that Jo Malone has come back to push her entrepreneurial buttons and has created ‘Jo Loves’, a small brand in which all initial products will be released by the end of this year.
Jo Malone sold her business out to Estee Lauder in 1999 but remained creative director until 2006, when she stepped down to take time out and be a mum. 5 years on and she’s back. Creating scents along with other delights to tease our noses with.
Gone is the synonymous cream and black packaging too, and on the website we can see a chic red and black background and wording.
I’m very excited to await the arrival, of what will be a very personal based range of products, based on colours and even food.
More news to follow….
To see Jo talking about Jo Loves in a short video, check out www.joloves.com
